I thought people would be obsessed with sneaker and watch pairings just like me. And that they would pay up for curated pairings.
Took me about 3 months to realize it was a bad idea
...but
I did get these Nike x Tom Sachs Marsyard Overshoes as a consolation prize.
Back when sneaker x watch pairings were my thing, these Nike's paired with the Omega x Swatch Mission to Mars were too perfect. I literally thought this pairing idea would launch me to stardom.
It's even the pairing that inspired the name TimelySoles.
I loved the combo so much that I wore them with a space suit at a big Manhattan watch event to roll out the brand.
Ya, I wore this IRL. This photo is not AI.
Pick up your jaw.
I don't really wear them anymore. I think they're a piece of art, so I keep them as a centerpiece in my office.
One, because I'm a sneakerhead.
Two, because they're a reminder of the entrepreneurship journey and the failures that still make me smile.
What weird things do you keep around to remind you of your journey?
My first TimelySoles business idea was a wild failure.
By ERICH WOLTERS